Tourism Cares Meaningful Travel Familiarization (FAM) Tour
Tourism Cares Meaningful Travel FAM
Developed by Tourism Cares and hosted by partner destinations, the Meaningful Travel Familiarizations (FAMs) connect the travel trade to community-led impact organizations around the world. These FAM trips provide an intimate destination experience, linking travel advisors and tour operators with local impact experiences, sustainable companies, and local offerings to build a more authentic, responsible tourism supply chain.
What is the Meaningful Travel FAM Tour?
FAMs provides a platform for destinations to showcase impactful experiences and sustainable organizations, aligning with the growing demand for meaningful travel experiences. Through this tour, buyers can connect with suppliers who are making a positive impact, contributing to long-term economic, social, and environmental benefits for communities. The FAM tour also includes educational components curated by Tourism Cares, fostering discussions on sustainability in travel and global challenges and solutions relevant to the industry.
What Makes the Tourism Cares FAM Tour unique?
The tour kicks off with the development of a Meaningful Travel Map, a B2B tool that helps the travel trade and sustainably-minded travelers source organizations making positive social and environmental impacts in destinations. The FAM Tour brings the map to life, offering guests the opportunity to visit these impact partners alongside the more popular tourist attractions. This experience is all about fostering positive impacts, creating genuine connections with the people and places visited.
Who Benefits from the FAM Tour?
Local Communities | By driving economic investment into local communities, the people benefit from additional infrastructure and a means to utilize tourism as a form of cultural and/or environmental preservation.
The Destination | The host destination is seen as a leader in sustainability and can drive more tourism dollars to the local communities, reinvesting it into the social and environmental impact of the destination.
The Industry | Attendees experience impact travel first-hand, introducing them to new opportunities in sustainable product development, insight on emerging trends, and new connections with like-minded industry professionals.
The Traveler | The tour generates connections that ultimately benefit travelers. Their next travel experience to a host destination can be rooted in supporting local communities, creating greater connections and authentic experiences.
Tourism Cares with Thailand Meaningful Travel FAM
March 7-14th, 2024
SPOTLIGHT: MEANINGFUL TRAVEL WITH THAILAND
Learn how ‘The Land of Smiles’ is working to amplify their country’s rich culture while positively impacting its local people, communities and environment. Plus, checking out Thailand’s Meaningful Travel Map - full of local Thai partners who are making a difference in their areas.